To promote, position and celebrate Green Valley and it’s surrounding communities as a premiere Health and Wellness lifestyle destination.
To create, execute and promote a series of fitness and education marketing events that celebrate the benefits of health and wellness. The YP55Plus-ACCESS|O Wellness Tour is a series of ten (10) events carried out annually from October through March. The 2015-2016 Season will kick off this strategic marketing series of events to enhance GV’s positioning as a premiere health and wellness destination.
Through the professional execution of the Wellness Tour, we seek to contribute to the local communities lifestyle while promoting economic development and relocation and tourism competitiveness. These events will take place at local area Golf Courses (Hosts) and we will plan and manage all logistical aspects to have a great community-wide fitness, educational and social celebration.
In order to maximize participation, the Wellness Tour will offer individuals fitness competition opportunities to play in a golf tournament, run, walk, and bicycle; as well as offer the Wellness Speaker Series which will highlight healthy lifestyle education.
A portion of the proceeds from the Wellness Tour will benefit local community organization through participation revenue as well as our Charity of choice: Project C.U.R.E.